When a Competitor Was Caught Upselling, This Grocery Chain Had the Perfect Response

A quick-thinking coup for Lidl U.K.

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British supermarket chain Sainsbury's had a bit of an awkward social media moment this week, when a customer noticed a sign encouraging employees to squeeze patrons for more money.

The sign, mistakenly placed in a Sainsbury's window, said: "Fifty pence challenge: Let's encourage every customer to spend an additional 50p during each shopping trip between now and the year-end."

Londoner Chris Dodd posted a photo of the upsell encouragement to Twitter, where it's since been retweeted nearly 5,000 times:

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