When big news comes in small packages

These ads, for a “compact” version of German newspaper Die Welt, have a sort of reverse Baby Bob thing going on. The campaign is by Jung von Matt. Via CoolzOr and Twenty Four.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in