Whatever You’re Into, AT&T Has More of It, Says New Consumer Campaign

A 60-second anthem ad kicks things off

AT&T

AT&T is launching a new campaign built around a 60-second anthem ad promising “More for Your Thing,” whether that’s binge-watching Game of Thrones or sports, gaming or enjoying VR experiences on the subway.

@ErikDOster erik.oster@adweek.com Erik Oster is Adweek's senior writer covering Agencies.