What you need is a Google makeover

Most young ad turks know that in their business, image is everything. From the mussed-to-perfection hair to the $150 pair of jeans paired with a flouncy top or Thomas Pink dress shirt, nothing says hip and creative like an ad kid at the office. Journalists, by contrast, get by with clean fingernails, an Oxford shirt and the same braided belt L.L.Bean

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