What Will Win Big at Cannes Lions 2021? International Creatives Predict

Senior marketers from shops like 72&Sunny, Droga5, Grey, Media Monks and Ogilvy weigh in

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It’s about that time of year when agencies and clients nervously mull over the possibility that they’ve spent so much on entering Cannes Lions and won’t actually win anything to show for it. But who is likely to win big at this year’s Festival of Creativity, with over 29,000 entries received for this year?

The winners will be announced from June 21-25 on the Cannes Lions website, where it will also host creative talks and insight deep dives around the winning work.

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