What a Surprise, Spirit Airlines Is Having a 'Binders' Fare Sale

Pop-vulture marketer strikes again

You can set your watch to Spirit Airlines's dumb promotions tied to provocative current events. And sure enough, they're advertising a "Binders Full of Sales" deal today—a reference to Mitt Romney's "binders full of women" comment from Tuesday's debate. "We've got tons of binders full of sales. Women will love them!" says the nonsensical copy.

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