Web 2.0 companies storm the Super Bowl


Ok, not really. Sadly, there will be no gerbils shot from cannons to pimp Rollyo or the latest in social bookmarking. But a half-dozen new-wave dot-coms have decided to put their own Super Bowl ads on YouTube. “Having watched our dot-com bubble predecessors spend millions on ads that ran once, we charged up our handheld video cameras and started shooting,” the companies explain on their channel page.

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