Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Enterprising college students have found a new way to utilize the vast expanses of their local Wal-Mart: to play games. According to a story that ran in yesterday’s Wall Street Journal (if you have a sub, you can click here to read it), college kids from Arizona to Indiana to Pennsylvania have invented games that involve use of Wal-Mart’s aisles, shopping carts and merchandise. A spokesperson for the company said she was unaware of the use of Wal-Marts as sporting venues.
According to the story, at Northern
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in