‘Wake Up and Smell the Bacon’ With Free Alarm Gadget From Oscar Mayer

Brand giving out 4,700 smartphone attachments

In case you haven't experienced the surreal delight of being guided from slumber by the smoky allure of "the nostril's north star," then Oscar Mayer might have the alarm clock for you.

@griner david.griner@adweek.com David Griner is creative and innovation editor at Adweek and host of Adweek's podcast, "Yeah, That's Probably an Ad."