Visit Iceland's Service Lets Horses Reply to Work Emails, So Vacationers Can Switch Off

The tourism body's playful campaign encourages people to 'outhorse' professional correspondence

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

While more people are working remotely since the pandemic, the lines between our personal and professional lives are blurring—and it can often be more difficult to switch off from our jobs. 

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