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So, Saw IV is the latest winner in the quest to create a successful social-media ad campaign. But there’s a bit of a problem here. Already racking up hundreds of thousands of views, the new promo airing on YouTube and MySpace is a visual puzzle that requires you to watch the spot over and over until you find a secret code. Or at least, I think that’s the idea. I just read through the comments until I found where someone posted the answer.
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