Video: Casper CMO Jeff Brooks Explains How the Startup Continues to Disrupt the Way We Sleep

'Differentiation creates a sustainable long-term advantage'

Editor: Breana Mallamaci

Casper launched with just one product—a bed in a box—sold online, to customers in the U.S. Four years later the company has 10 products, sells online and off, and is available in seven countries.

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