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With 54 models of various genders and ethnicities lined up next to each other, including well-known stars like the Hadid sisters, Versace is claiming that it is the longest-ever image used in an ad. Touting its upcoming collection in a new campaign, the extended photo, shot by photographer Steven Meisel, symbolizes “inclusivity and diversity, key values for Donatella Versace and her vision for the brand.”
The work is broken up nicely as Twitter snippets and, as an additional bonus, there’s a primer video on how to actually pronounce the brand’s name, featuring Donatella herself.
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