Vermont Is Marketing Its 'Iconic Brand' to the Next Generation With Grants and Weekend Visits

A new program will offer 100 people up to $10,000 to move there

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“Vermont will pay you $10,000 to move there,” the headline on CNN read. Thrillist‘s declared “Move to Vermont and make $10,000 to work from home.”

These stories detailed the state’s new initiative, the Remote Worker Grant Program, which will offer 100 people up to $10,000 to move to Vermont in 2019. Eligible applicants must be full-time employees of a business outside of the Green Mountain State. The program’s debut generated buzz all over the internet, but these click-worthy headlines are a sign: this new program is equal parts brilliant marketing as it is new legislation.

The Remote Worker Grant Program, signed

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