Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
If you’re tired of standing on long airport lines, United Airlines feels your pain and your waning patience. With its latest campaign, the airline carrier is offering customers Agent on Demand, a customer service function that connects travelers to United reps via the app, without having to physically wait in line. If that kind of convenient simplicity sounds like your thing, then this ad is for you.
But if you’re the kind of person who experiences a special kind of joy while waiting in long, slow-moving lines, then this ad is also for you.
72andSunny, the brand’s AOR, created a tongue-in-cheek film, making use of YouTube’s “skip ad” button for United Airlines.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in