Travel Oregon Returns With Another Whimsical (and Slightly Exaggerated) Call to Visit

Wieden+Kennedy continues the push for tourism in The Beaver State

After the many cancelled trips of 2020 and 2021 due to the ongoing public health crisis of the Covid-19 pandemic, many consumers continue to feel conflicted about planning out-of-state trips. Yet, the tourism industry has thrived in part by keeping marketing strong during this industry downturn, which has led to a number of unique and exciting campaigns during a time when travel plans were on indefinite hiatus for many.