Today in PETA Promises: Steamier Sex, and Avoiding Accidental Death, When You Go Vegan

Meat eater fares poorly in this showdown

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Feeling perhaps that their previous advertising efforts were too subtle, PETA's new "Last Longer" spot shows people having sex to highlight an upside to the vegan lifestyle: Avoiding various health risks that lead to erectile dysfunction. 

The spot is filmed in split-screen, showing the dissolution of a meat-eating couple (one of whom possibly dies after being hit by a falling air-conditioning unit) on one side, and a vegan couple in the throes of rather explicit passion on the other.



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