A new campaign by Leo Burnett Argentina promotes the Fiat Palio as "The car for the best time of your life," even if you're the kind of shallow moron who would count your girlfriend's boob job among those times. And even if you claim to find "fake" women unattractive, as the guy in this ad does. And if all that doesn't insult you, the Big Lebowski montage ripoff probably will. Someone needs to drop a marmot in this guy's bathtub. Via Copyranter.
Don't miss the Brandweek Sports Marketing Summit and Upfronts, a live virtual experience Nov. 16-19. Gain insights from leading sports figures on how they navigated a year of upsets and transformation and what's in store for the coming year. Register.