Time Turned the Year's Hottest Tech Into the Year's Dumbest Cover, and Parody Is Rampant

OculusVR founder Palmer Luckey is one of the tech industry's brightest rising stars—a fact Time tried but ridiculously failed to capture on its newest cover.

As you can see above, Luckey is shown in mid … uh, jump? Stumble? Rapturous epiphany? The only things viewers can tell for sure is that he's been Photoshopped in front of a beach and that he looks ridiculous. (UPDATE: Time emailed us, not to defend the cover, but merely to point out that he was photographed in front of a backdrop at Facebook's headquarters and wasn't Photoshopped.)

And it's not just the image drawing heckles from tech enthusiasts.