Those Bizarre Ads on Brooklyn Buildings Are Actually Marketing for Colossal Media

Fun fakery from a shop that hand paints its projects


Faced with the task of marketing itself, Colossal Media has gone big and deliciously cheesy with giant fake ads popping up on the sides of buildings in Brooklyn, N.Y. 

It's a familiar canvas for the outdoor ad painter, which is based in Brooklyn and works for the likes of Stella Artois, Comedy Central, Vans and Red Bull. Each house ad—created with help from another Brooklyn shop, Doubleday & Cartwright—includes a phone number (1-844-COL-OSAL), which connects to a gravelly voiced and, at times, profane message about Colossal.

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