This Seemingly Lovely Pop Song Is Winning Big at Cannes for Hiding a Terrible Secret

Circus Grey Peru's stunning work with Diego Dibos

CANNES, France—A fascinating, disturbing campaign from Circus Grey Peru has swept gold Lions across three categories here in Cannes this week, and has a good shot at the Grand Prix for Good, by hacking pop music to deliver a bracing message about violence.

@nudd Tim Nudd is a former creative editor of Adweek.