This Lovable Cowboy Selling Ramen Is the Ad Star 2020 Needed

Ramen Hero debuts its first spots from branding studio Iyashi

Made in America ... the Japanese way. Ramen Hero

This is not a spaghetti Western, it’s a “noodle Western,” starring one famished cowboy straight off the open range after a day filled with ropin’, ridin’ and rustlin’.

The Business of Marketing

Don't miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.

@TLStanleyLA terry.stanley@adweek.com T.L. Stanley is a senior editor at Adweek, where she specializes in consumer trends, cannabis marketing, meat alternatives, pop culture, challenger brands and creativity.
{"channel":"elasticpress","title":"Recommended","post_types":["post","page"],"lineup_id":"54851","since_qty":30,"since_time":"d","until_qty":0,"until_time":"m","q":"","num_posts":0,"vertical":"creativity"}