This Dutch Airline Is Encouraging People to Fly Less Frequently

Campaign highlights KLM’s sustainability efforts

The countdown to Brandweek is on! Join us, Sept. 12-16, to identify new growth opportunities, solve challenges and connect with power players. View the lineup and secure your pass.

Did you really need to take that cross-country flight for your cousin’s wedding last year? Was it necessary to fly to that meeting in Singapore, or could you have joined via Skype?

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in