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We usually get pretty familiar choices when we ask top creative directors to pick their three favorite ads for our “Best Ads Ever” series.
But Wade Devers of Arnold Worldwide, clearly a student of advertising, goes a bit further afield with his selections—the first two from England, including a classic comic cigar campaign from famed agency Collett Dickenson Pearce.
CDP came up with the “Happiness is a cigar called Hamlet” campaign in 1963, just a few years after the agency’s founding.
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