This Car Dealer's Super Bowl Ad Congratulating the Wrong Team Was No Accident

Subaru of Muskegon is fine with the 'error'

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A car dealership in Michigan ran a congratulatory ad for the wrong Super Bowl team, but the owner says he’s happy about it.

Subaru of Muskegon bought time for a local TV ad during the Big Game at the last minute, without any creative ready to go. Instead, reports MLive, the marketer just aired a white screen featuring its logos and website, along with the text, “Congratulations Patriots!”

Naturally, viewers were quick to mock the dealer online, for what appeared to be an absurd error.



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