This Bank's Mobile App Shows That Payback Doesn’t Have to Be a You-Know-What

Pranks filled with sweet, silly revenge

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

When you borrow money from friends, always pay them back in a timely fashion — or else they might pay you back, as it were, in some especially nasty ways.

Watch this amusingly mean-spirited spot by TDA introducing FirstBank’s Zelle mobile payments app to see what can happen when the chickens literally come to roost:

Slippers nailed to the floor. Powder inside a hairdryer. A confetti car bomb. Hens overrunning your office.

In and of themselves, any of these pranks would be extremely annoying, to say the least.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in