These Cheeky Ads From Haiti Hope to Use Trump's Words Against Him

Creative director raises funds for billboards and letter to the president

President Trump’s comments referring to certain nations, including Haiti, as “shitholes” provoked widespread anger and outrage. But one agency creative in the Caribbean nation is working on a more lighthearted response—raising money to run out-of-home and print ads in Washington, D.C., that aim to use Trump’s words against him to boost the image of Haiti.