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Every once in a while it’s nice to be reminded that the grandest things can arrive in seemingly small packages. Today, Mini USA launched a unique campaign to prove that when it comes to big scale adventures, their latest Mini model is more than up for the task.
“Created in a Countryman” is a creative collaboration with the brand’s digital advertising agency 360i that highlights the versatile cargo space of the 2019 Mini Countryman. Straying away from the formulaic simulated action scene that many would come to expect with an objective such as this, the automaker tapped stop-motion animator Kirsten Lepore (the mind behind the delightfully awkward “hi
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