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D&AD has awarded its Black Pencil—the industry award show’s top honor—to campaigns addressing the gun violence crisis in the U.S., pandemic frontline workers facing post-traumatic stress disorder (PTSD) and diverse representation of skin tones.
The awards body gave out five Black Pencils this year. Two of them went to Leo Burnett Chicago’s “The Lost Class” for anti-gun violence organization Change the Ref.
The recognition paid to “The Lost Class” is even more poignant following this week’s school shooting in Uvalde, Texas.