These Apple Ads Capture Breathtaking Dances Spanning the Globe

The latest 'Shot on iPhone' campaign enlisted four photographers spanning cultures and styles

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The latest installment of Apple‘s long-running and celebrated “Shot on iPhone” campaign shines a light on the universal expression of dance, through the lens of diverse photographers from around the world.

Showing off the iPhone 14 Pro‘s ability to capture movement in a still shot, “Dance, Shot on iPhone” enlists four photographers to capture a range of dance styles from various cultures. Made in-house, this is one of Apple’s major global campaigns for the year, running across out-of-home and social media.

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