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Vino lovers: ever notice when the wine emoji comes up, you only have one option? Either did I, but for years, white wine lovers have lamented the fact that red wine is the only emoji option.
Enter Kendall-Jackson Winery, who submitted a whopping 15-page proposal, created with help from The Engine is Red, to the Unicode Consortium to create a white wine emoji to represent fans of a lighter, sweeter vino.
“For years, Kendall-Jackson consumers and Chardonnay fans have been reaching out to us asking ‘where is the white wine emoji?’” said Maggie Curry, director of marketing for Kendall-Jackson Winery.
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