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Following the introduction of its new brand platform “Mind Popping” earlier this year, Pringles has released a social media campaign that aims to let gamers know what the world of online was like decades before the internet or the metaverse became a thing. And, it’s accompanied by potentially the most deliberately irritating piece of creative ever released by a brand.
It’s a spot that definitely captures the attention.
Continuing its aim of exploding heads by informing consumers about amazing facts, the “Stay in the Game” campaign from Grey London will launch in May, celebrating the 40th anniversary of the 8-bit ZX Spectrum computer in the process.
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