The Pringles Campaign You May Have to Watch on Mute

The organic social media campaign celebrates the 40th anniversary of the launch of the Spectrum ZX

Following the introduction of its new brand platform “Mind Popping” earlier this year, Pringles has released a social media campaign that aims to let gamers know what the world of online was like decades before the internet or the metaverse became a thing. And, it’s accompanied by potentially the most deliberately irritating piece of creative ever released by a brand.

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