The New Book Version of Willy Wonka Is Personalized Down to Your Very Own Candy Bar

Wonderbly's latest magical caper

Roald Dahl’s Charlie and the Chocolate Factory—with its sweet yet vaguely sinister universe and tasty, titillating language—has sparked imagination and longing for the last half-century.

@luckthelady Angela Natividad is a frequent contributor to Adweek's creativity blog, AdFreak. She is also the author of Generation Creation and co-founder of Hurrah, an esports agency. She lives in Paris and when she isn't writing, she can be found picking food off your plate.