The Halo Top Ice Cream Ad That's Creeping Everyone Out Is Even Weirder Than You Thought

Mike Diva deconstructs his Four Loko-infused comic nightmare

The countdown to Brandweek is on! Join us, Sept. 12-16, to identify new growth opportunities, solve challenges and connect with power players. View the lineup and secure your pass.

You’ve probably seen the dystopian Halo Top ice cream commercial by now—the one directed by Mike Diva, the popular YouTuber with the twisted sense of humor. We wrote about it last week, and it’s also been playing in front of the movie It at cinemas.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in