The Halo Top Ice Cream Ad That’s Creeping Everyone Out Is Even Weirder Than You Thought

Mike Diva deconstructs his Four Loko-infused comic nightmare

The director Mike Diva with the robot built for the spot by his friend Fon Davis.

You’ve probably seen the dystopian Halo Top ice cream commercial by now—the one directed by Mike Diva, the popular YouTuber with the twisted sense of humor. We wrote about it last week, and it’s also been playing in front of the movie It at cinemas.

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@nudd Tim Nudd is a former creative editor of Adweek.
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