Save 50% on your Social Media Week pass! Join leading brands and agencies in NYC this April 9–11 to learn about emerging trends, tools and strategies. Register now—savings expire Dec. 11.
Given how superheroes dominate the theatrical marketplace, and that those movies receive a seemingly endless amount of hype and publicity that can start years in advance, it’s not surprising that for the second year in a row, Amobee’s list of the most-anticipated movies of the year is dominated by them.
To create the list, the marketing technologies firm analyzed content engagement across more than 600,000 sites to gauge what’s capturing people’s attention and interest, ranking each film based on the volume of engagement.
Here’s

WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in