Taco Bell Is Opening a Boutique, Branded Hotel Called The Bell

Rooms will be available for a limited time this summer

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Have you ever been in a Taco Bell and looked around wistfully, thinking, “Man, if only I could SLEEP here”?

If the answer is yes, then you might want to be the first to book a room at The Bell: a Taco Bell Hotel and Resort.

The Palm Springs destination, described as a “Tacoasis in the desert” opening Aug. 9 for a limited time, is an official and ambitious celebration of the Taco Bell aesthetic. The brand’s announcement of the hotel says it “reimagines what a hotel stay can be, unveiling a destination inspired by tacos and fueled by fans.



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