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If 50 people travel in an electric bus, the emission will be 11 times less than if they travel by electric car. It would also be 36 times less than if they travel by a fossil fuel-burning car. Those are statistics that were released by Swedish transport operator Västtrafik, which has also commissioned a spot that outlines the comparisons, using the actual vehicles piled on top of one another to illustrate them.
Created by Forsman & Bodenfors, the 55-second film features numbers from the IVL Swedish Environmental Research Institute, which Västtrafik has used to showcase to audiences the different levels of carbon dioxide emissions being made by different vehicle types.
“The initial brief was to highlight the huge climate benefits of electric buses.
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