CreativityStay in School or Unbelievably Bad Things Will Happen to You, Says Horrifying PSAShocking ad from AustraliaBy Tim Nudd|January 30, 2014 ShareBy Tim Nudd|January 30, 2014 Share Well, this is something—a (probably fake) PSA from Australia that tries to scare its audience into staying in school by warning them of some pretty intense consequences should they play hooky. The ad is completely weird, shocking and illogical—but hey, half a million YouTube views in 24 hours makes it all worth it in the end? UPDATE: Judging by the client website, this is probably a hoax campaign—an ad for the directing team. Credits below. Via Osocio. Warning: Video is graphic. CREDITS Client: Learn for Life Foundation of Western Australia Agency: Henry & Aaron Writers, Directors: Henry Inglis, Aaron McCann Producer: Lauren Elliott Adweek Adweek