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BBR Saatchi & Saatchi created this print ad for Ford Israel that also happens to be an optical illusion. It promotes the Ford Explorer's Park Assist feature in a way similar to those email forwards from your aunt that ask you to stare at an image until you see the face of Jesus or the outline of Elvis.
"Stare at the black dot for 30 seconds. Move your eyes to the empty parking space. See how easy it is to park," says the copy.
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