Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
We recently linked to a list of annoying animated ad characters, but if you were to expand it to live action, you'd have to put Staples' "Wow, that's a low price!" guy near the top of the pile. McCann Erickson's first spot with the character was considered a big success (annoying-memorable and
not-annoying-memorable being essentially interchangeable in this business), and so of course now he's back for an encore, posted below. A third TV spot is on the way, too, and there's also an online-only clip (posted
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in