Social Media's Walking Billboard Now Selling His Name

Jason Sadler offers last name to highest bidder


The name "Jason JLabAudio" has a certain ring to it—and some potentially serious bling to it. The currently named Jason Sadler stands to make $34,500 by changing his name to that of a headphone supplier, but he could take in even more if JLab Audio gets outbid on his naming rights. Best known as the guy behind IWearYourShirt.com, Sadler is hosting an Internet auction for brands to buy his last name. Bidding ends Dec. 12, after which Sadler will officially change his name on everything from his driver's license to his social media profiles.

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