‘SNL’ Spoof of Brad Pitt’s Chanel Ad Only Slightly Sillier Than the Real Thing

Taran Killam takes a crack at it

That Saturday Night Live would skewer Brad Pitt's Chanel No. 5 campaign was "inevitable." That's the word the hunky actor poutingly emoted at the end of his much adored/discussed/maligned Chanel spot that launched last week. Taran Killam appropriately used "inunderstandable" as the tag for the first of several Chanel lampoons on SNL this weekend. Killam makes for a subtly maniacal Pitt, less studly but seemingly more likely to jab you with a pen knife. His first stab at Brad works best, with the faux-commercial devolving into pure drivel, driving home the nonsensical nature of the source material. The joke's stretched a tad thin in subsequent Pitt-erations shilling for Taco Bell, canine condoms and ubiquitous NYC dermatologist Dr. Zizmor. Killam's whispered read of the line "Let your dog keep his balls" is inspired. I doubt the real Pitt could do better. Though I'd like to see him try.

@DaveGian davegia@hotmail.com David Gianatasio is a longtime contributor to Adweek, where he has been a writer and editor for two decades. Previously serving as Adweek's New England bureau chief and web editor, he remains based in Boston.