Smug Girl, Ditzy Girl, Muffin Girl. Meet Advertising's Horribly Clichéd Dieting Women

Cheese brand's biting parody

LowLow is an Irish brand of cheese products that have one-third the fat of regular cheese. But rather than produce the typical diet-food advert where women who don't need to be on a diet wiggle orgasmically as they chow down on cardboard-textured food stuffs, LowLow decided to make fun of the whole concept of diet-food advertising.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in