'Shit Girls Say' Returns for One More Episode, and It's a Hair Commercial

Graydon Sheppard hams it up for Aussie

Hit refresh on your social media strategies. Head to Social Media Week in NYC this April 9–11 for campaign insights, content inspiration and new industry connections. Register before March 4 to save 20% on your pass.

Those of you who've been pining for another episode of Shit Girls Say are in luck: Graydon Sheppard and Kyle Humphrey's amusing Web series, based on the popular Twitter account, just did a spot for haircare brand Aussie—in the same style as their unbranded videos.

Sheppard directed the ad and is also the star, donning a wig and narrating common hair woes. (We're told mcgarrybowen was the agency.)

"I can't get it wet!" he complains. "This looks stupid."

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in