This Photographer Creates Elaborate Sets in Public, Then Leaves Them for Passersby to Use

Until all the pieces are stolen, at least

Justin Bettman took his series "Set in the Street" to Prague for the latest installation. Justin Bettman

When Justin Bettman first launched his ongoing photo project, “Set in the Street,” he wanted to create elaborate sets but didn’t want to rent an expensive studio to bring his projects to life. Plus, he reasoned, you’re really only paying for the walls and floor anyway, and those already exist outside for people to use as they see fit.

@neco_ornot Nicole Ortiz is a senior editor at Adweek, overseeing magazine departments such as Trending, Talent Pool, Data Points, Voice and Perspective.