Sentient Clock Is Able to Bend Time in Latest Grand Guinness Spot

What's next for 'Made of more'?

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Time out, Guinness. While I come down on the side of liking the brewer's new cinematic, Peter Thwaites-directed "Clock" spot, I'm fearful that the brand's countdown to self-parody has begun. The gorgeously photographed black-and-white clip from London agency AMV BBDO is the latest entry in the "Made of more" campaign.

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