Say hello to Mitt’s little blunder

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.


“It’s morning again in America” is a reputable political catchphrase. “Patria o muerte, venceremos” is not. Former Massachusetts governor Mitt Romney learned that the hard way in Miami, where local politicians blasted the Republican presidential hopeful for using the phrase, which has apparently long been the political tagline of Cuban dictator Fidel Castro. The phrase translates to “Fatherland or death, we shall overcome.” The words “Fatherland” and “death” should have raised red flags. Romney also drew criticism for ending a speech with the line “Libertad, Libertad, Libertad,” immortalized

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in