Samsung's Fashion Film Stars Charli XCX Frolicking in a Fantasy World After Dark

The collaboration with designer Charles Jeffrey launches the tech brand's new phone with night mode

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While the technology and fashion industries might seem worlds apart, Samsung has been bridging the divide through unusual collaborations with designers such as Thom Browne, Aurélie Fontan and Charlie Casely-Hayford. Its latest project sees the tech brand team up with up-and-coming Scottish fashion designer Charles Jeffrey and pop star Charli XCX to create an otherworldly film shot entirely after dark.

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