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Although many people have been focusing on the health needs brought on by Covid-19, one major issue that continues to have life-threatening consequences is people missing their routine health screenings. The Colorectal Cancer Alliance, a colon cancer nonprofit organization, is aiming to change that.
The Colorectal Cancer Alliance, is helping to launch “Lead From Behind,” an initiative aimed to raise awareness that colon cancer can be preventable with a colonoscopy. To inspire others to get checked, the initiative enlisted actors Ryan Reynolds and Rob McElhenney to bring audiences along as they get their own colonoscopies.
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