This Zingy, Colorful, Lip-Syncing Spot for a British Stereo Brand Will Brighten Your Day

Quirky ad by Stereo Creative creates homes as "distinctively British" as Roberts Radio's new speakers

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British audio brand Roberts Radio has debuted a quirky and colorful ad to promote its Beacon range of Bluetooth-enabled speakers, employing the use of a feel-good hip-hop track to highlight the new product’s sound and style.

The TV, online and social campaign showcases “distinctly British” home scenes—but with more than a splash of color—to show off the new retro look device, which come in a variety of colors and aim to be a design centerpiece in modern homes.

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